A resource for customer experience (CX) and experience management (XM) professionals.
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Episodes tagged “MetaCX”

Putting the Customer back into CRM

Putting the Customer back into CRM

Released: August 18, 2020 • Episode #129

Many businesses today use a customer relationship management platform, or “CRM” to help organize how they interact with their customers and prospects. But how customer-centric are these platforms, and do they truly help put the customer at the heart of your business? Host Steve Walker welcomes guest Jake Sorofman, president of MetaCX, to discuss how his company plans to put the “customer” back into “CRM.”

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Customer Success

Customer Success

Released: December 7, 2018 • Episode #48

Exploring another topic on intersections with customer experience, Steve welcomes Dave Duke, an expert in customer success management and is the co-founder and chief customer officer of MetaCX, for a discussion on customer success and its relevance in customer experience.

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